Guest-Edited Editions 

Create a Premium Elektor Publication Around Your Technology Story

Use Elektor’s editorial, design, and technical publishing expertise to create a deeper custom format around your ecosystem, platform, product family, or engineering theme. Guest-Edited Editions and Mini Magazines give your brand room for strategic storytelling with real value for engineers.

For larger collaborations, Elektor can create a fully co-branded Guest-Edited Edition based on content from your team, your partners, and Elektor’s editors and engineers. Mini Magazines remain a compact 64-page A5 option for focused custom publishing.

Elektor Guest-Edited Editions and Mini Magazines visual
4 languagesEnglish, German, Dutch, and French publishing options
±50,000copy print-run reference for full Guest-Edited Editions
24,000+active members reached via distribution
181,000+newsletter subscribers reachable through organic email promotion

Format options

Choose the custom publishing format that matches your ambition

Guest-Edited Editions and Mini Magazines are designed for partners who want more than a single advertisement. A full Guest-Edited Edition can become a co-branded Elektor Mag filled with projects, tutorials, background articles, interviews, and product ecosystem stories, while Mini Magazines provide a compact custom-publishing route.

Premium collaboration

Full Guest-Edited Edition

Split-cost model from €100,000

A fully co-branded Elektor Magazine edition built around your technology, products, partners, and strategic themes.

  • Content created with your team, partners, and Elektor editors
  • Mix of hands-on applications, tutorials, interviews, and background articles
  • Four-language publishing possible: EN, DE, NL, FR
  • Acts as a hub for webinars, videos, influencer campaigns, and e-commerce promotion
Custom magazine

Elektor Mini Magazine

64 A5 pages

A compact guest-edited magazine included with Elektor Magazine in print and digital versions, giving your brand a focused technical showcase.

  • Extra 64-page A5 edition
  • More partner influence on the table of contents
  • Elektor guidance on editorial choices, design, and audience fit
Campaign extension

Custom Publishing Package

On request

A tailored package that can connect a publication with e-zine, website, webinar, video, white paper, and trade show visibility.

  • Useful for multi-touch technology campaigns
  • Can support education, adoption, and lead generation
  • Flexible based on content volume and campaign goals

Why use this format

Give engineers a complete story, not just a campaign message

These formats work best when your company has a genuine technical story to tell: getting started guides, application examples, interviews, projects, ecosystem overviews, development workflows, or education around a technology platform.

Technical depth

Room for practical education

Explain the engineering value behind your solution with tutorials, design guidance, interviews, application examples, and hands-on content.

  • Board and kit introductions
  • Platform or ecosystem explainers
  • Workflow and application guidance
Brand authority

Position your company as a technical leader

Attach your brand to a high-quality technical publication that readers can keep, revisit, and share internally.

  • Ideal for strategic product families
  • Works for education and ecosystem building
  • Stronger memory value than short-lived ad placements
Elektor support

Publishing expertise from concept to layout

Elektor supports the process with editorial advice, design guidance, and experience in making technical content accessible and attractive.

  • Content concept and structure
  • Design and layout guidance
  • Audience-fit review and production planning

Full Guest-Edited Edition proposition

Turn your technology roadmap into a complete Elektor Mag edition

A full Guest-Edited Edition is built as an editorial Elektor production based on a mix of your existing content, new material, and Elektor-created articles. The goal is to put exciting projects, tutorials, background articles, and strategic product stories into the hands of innovative engineers and makers.

Co-branded magazine

Dedicated edition around your brand

The edition can showcase your most important strategies, products, platforms, partners, and technical vision in a fully co-branded format.

  • Content by or about your company and brand
  • Edited by Elektor’s editorial and engineering teams
  • Designed to stay true to Elektor’s editorial philosophy
Cost-sharing options

Partner and supplier participation

Costs can be shared or reduced by involving suppliers, partners, or distributors in the edition and by creating dedicated promotional sections.

  • Ad space can be shared with suppliers and partners
  • Creative section possible for distributors or ecosystem partners
  • Elektor can help shape the partner participation model
Digital conversion

Digital edition and e-commerce support

The digital version can support campaign traffic, product discovery, and sales conversations when paired with the right landing pages and follow-up activity.

  • Promotion on Elektor magazine sites and stores
  • Can connect with webinars, videos, and wider campaigns

Reach and campaign value

Publishing scale and cross-media amplification

A full Guest-Edited Edition can be marketed across Elektor’s international channels and used as the center of a broader campaign. Previous guest-edited editions were published in print and digital and marketed in English, German, Dutch, and French.

Distribution

Print, digital, members, and newsstands

  • Reference print run: approximately 50,000 copies
  • Distributed to at least 24,000+ active members
  • Distributed to newsstands across Europe
  • Published in four languages when scoped accordingly
Promotion

Organic, paid, and partner campaign support

  • Organic email promotion to 181,000+ newsletter subscribers
  • Organic social media promotion to 300,000+ followers
  • Paid campaign potential via Facebook look-alike audiences
  • Influencer campaign options depending on scope
Extensions

Webinars, video, stores, and follow-up campaigns

  • Collaboration on a webinar or video featuring your technology
  • Sales and promotion opportunities in four Elektor stores
  • Additional campaigns can be built around the edition
  • Useful as a campaign hub for 2026 and beyond

Previous collaborations

Examples of guest-edited and custom publishing concepts

Elektor’s guest-edited editions started with SparkFun in 2021 and were followed by Arduino, Espressif, and Edge Impulse. Each showcase below highlights the kind of concrete projects, tutorials, interviews, and technical themes that made these editions valuable for engineers.

SparkFun guest-edited cover and spread example

SparkFun Edition

  • Packed with in-depth engineering tutorials, electronics projects, and SparkFun product examples
  • Featured rapid prototyping topics including MicroMod, Qwiic, Artemis, GNSS, FPGA, JetBot, LiDAR, and RISC-V
  • Included founder, executive, and engineer insights around product development and open hardware
Download Bonus Edition
Arduino guest-edited cover and spread example

Arduino Edition

  • Focused on Arduino projects, home automation, connectivity, education, and Arduino Pro
  • Covered Portenta Machine Control, Portenta H7/X8, Arduino Cloud, TinyML, MicroPython, and IDE 2.0
  • Combined community storytelling with practical projects such as CAN-to-MQTT, indoor farming, Arduboy, and Space Invaders
Download Bonus Edition
Espressif guest-edited cover and spread example

Espressif Edition

  • Showcased ESP32, ESP32-P4, ESP32-S3-BOX-3, ESP RainMaker, Matter, ESP-IDF, ADF, and SDK workflows
  • Included hands-on projects such as ESP32 and ChatGPT, acoustic fingerprinting, speech recognition, ESP-NOW, and facial recognition
  • Combined Espressif engineer insights, CEO interview content, open-source community topics, and AIoT applications
Download Bonus Edition
Edge Impulse guest-edited cover and spread example

Edge Impulse Edition

  • Centered on edge AI, embedded ML, on-device intelligence, and the Edge Impulse Studio workflow
  • Featured tutorials for keyword spotting, object detection, motion recognition, anomaly detection, and vision language models
  • Included real-world projects such as PCB defect detection, smart appliance voice control, AI toaster, energy monitoring, and smart ventilation
Download Bonus Edition

Planning approach

How a custom edition project is typically planned

Custom publishing is a joint production process. Elektor can provide copy-editing, layout, marketing, editorial and engineering support, while the partner contributes technical knowledge, existing content, experts, product stories, and partner input. For full Guest-Edited Editions, Elektor can work with a split-cost model based on the agreed scope.

Step What happens Typical input needed
1. Concept alignment Define theme, audience, format, and business goal. Technology focus, target markets, campaign objective.
2. Table of contents Outline articles, interviews, projects, tutorials, and ad positions. Product portfolio, experts, story ideas, technical assets.
3. Editorial and production planning Agree responsibilities, timeline, review steps, and design direction. Content owners, review contacts, brand guidelines.
4. Publishing and amplification Publish in print and digital, then connect to relevant Elektor media channels. Final approvals, landing URLs, campaign extensions.
5. Cost and partner model For a full Guest-Edited Edition, a split-cost model can be discussed. A reference scenario is €100,000 partner contribution. Budget, partner participation, supplier ad-space options, digital campaign extensions.

Contact

Discuss custom publishing with Elektor

For Guest-Edited Editions, Mini Magazines, custom publishing concepts, editorial scope, and cross-media packages, contact the Elektor media team directly.

Udo Bormann, Senior Sales and Marketing Manager at Elektor

Udo Bormann

Senior Sales & Marketing Manager
Elektor International Media BV

Contact Udo directly to discuss the right custom publishing format and campaign structure for your brand.

  • Email: udo.bormann@elektor.com
  • Phone: +49 (0)151 62669779
  • Support for Guest-Edited Editions, Mini Magazines, custom publishing, print, digital, newsletters, webinars, and campaign packages

FAQ

Guest-Edited Editions and Mini Magazines FAQ

What is an Elektor Mini Magazine?

An Elektor Mini Magazine is an extra 64-page A5 edition, published in print and digital alongside Elektor Magazine. It gives partners more influence on the content direction while keeping Elektor’s editorial and design support.

How is this different from a normal advertisement?

A Mini Magazine or Guest-Edited Edition is a deeper editorial format. It can include tutorials, interviews, application stories, projects, ecosystem explainers, and brand storytelling instead of only one ad placement.

Can the partner control the content?

The partner has more influence on the table of contents and final editorial production than in standard Elektor formats. Elektor still advises on the best editorial and design choices to ensure audience fit and content quality.

What is the reference cost model?

For a full Guest-Edited Edition, Elektor can discuss a split-cost model. One reference scenario is a €100,000 partner contribution, with options to share or reduce costs through partner or supplier ad-space participation.

What companies are a good fit?

This format is a strong fit for semiconductor companies, development-board vendors, platform providers, embedded and AI brands, IoT and sensor companies, education providers, and ecosystem partners with several technical stories to tell.

Can this be combined with other Elektor media?

Yes. Custom publishing can be combined with e-zine promotion, website banners, native content, white papers, webinars, Elektor TV, partner mailings, events, and eeNews Europe activity.

How early should we start planning?

Early planning is recommended because the concept, table of contents, content production, review rounds, layout, and distribution all need coordination. Exact timing depends on the scope and available materials.