White Papers and Lead Generation
Promote in-depth technical white papers to Elektor’s international engineering audience. Use white papers to explain complex developments, educate buyers, build authority, and capture qualified contacts who actively request your content.
White papers are one of Elektor’s core lead-generation formats, designed for GDPR-compliant campaigns with optional lead capture and multilingual promotion.
Campaign concept
White papers are ideal when engineers need more than a short product message. Elektor helps turn your existing technical content into a discoverable lead-generation campaign with search-friendly articles, topic tagging, e-zine visibility, and optional lead capture.
Use a white paper to educate engineers about new technologies, design challenges, product architectures, standards, tools, or applications.
Elektor can add a lead capture form so readers actively request your white paper. Leads are shared in line with GDPR requirements.
Your white paper is tagged for recognition in Elektor’s topic catalog and brand context, helping readers find it around relevant technical themes.
Included deliverables
The core white paper package combines multilingual introduction, website visibility, topic placement, and optional lead capture. It is designed to make your existing white paper easier to discover and easier to convert.
| Deliverable | Included value | Why it matters |
|---|---|---|
| Online news item in four languages | Search-optimized introduction to your white paper | Improves discoverability across Elektor’s international magazine websites. |
| Optional lead capture form | Elektor form with GDPR-compliant lead sharing | Turns white paper interest into qualified contacts. |
| Topic and brand tagging | Recognition in the topic catalog and brand context | Connects the paper to relevant verticals and technology themes. |
| White paper knowledge e-zine | Presentation in a dedicated white paper e-zine | Gives the paper a focused promotional push to engineers. |
| White paper landing page | Minimum two-week presentation | Keeps the download visible beyond one newsletter moment. |
| Elektor homepage presence | Minimum one-day homepage placement | Creates an initial traffic boost during launch. |
Upgrade option
For complex topics, a video paper can make the key insights easier to understand and easier to share. Elektor’s editorial team interviews you or an expert from your company about the main takeaways of the white paper.
Turn your white paper into an accessible video format that supports discovery, engagement, and higher initial traffic.
Combine the long-form white paper with a video explanation and a targeted partner mailing for stronger launch momentum.
Best-fit topics
White papers perform best when they solve a real technical question, explain a practical design challenge, or help engineers evaluate a new technology.
Request information
Select the campaign type, lead-capture need, topic, and related Elektor options. The prepared email helps the Elektor media team check fit and propose the right package.
Contact
For white paper promotion, lead capture, video papers, EDM support, and cross-media lead-generation packages, contact the Elektor media team directly.
Senior Sales & Marketing Manager
Elektor International Media BV
Use the request form above or contact Udo directly to discuss white paper promotion, lead-generation goals, and package combinations.
FAQ
The package includes a search-optimized online news item in four languages, topic and brand tagging, minimum two-week white paper landing page presentation, minimum one-day homepage presence, and optional lead capture.
Yes. Elektor can include a GDPR-compliant lead capture form. Leads are shared when readers actively request the white paper and agree to the relevant consent setup.
Publishing and promoting a white paper is €2,950. Adding a Video Paper is €2,500, making the combined white paper + Video Paper package €5,450.
Yes. A Video Paper turns your white paper into an editorial-style expert interview. Each Video Paper is produced for a fixed rate of €2,500 and can be embedded in a dedicated Elektor news article.
Strong topics include embedded systems, AI, IoT, sensors, power electronics, test and measurement, wireless communication, cybersecurity, standards, production, and practical design guidance.
Yes. White papers can be combined with partner mailings, e-zine placements, website banners, native content, webinars, magazine advertising, event campaigns, and Video Papers.