- Published in issue 8/2017 on page 46
Electrowetting Display Technology
creates the opportunity for digital displays to become as abundant as “paper”
Advertisement on digital out of home displays becomes financially more and more attractive. Light pollution and energy consumption prohibit that LED displays become as abundant as “paper”. Electrowetting displays can fulfil that role, because of their highly reflective performance. Etulipa Carbon is the first electrowetting product going to market that successfully passes all perception tests on readability under all outdoor conditions.